Yummy Chumz

In 2021, Yummy Chumz founder Sinu’s 6-year-old daughter was diagnosed with a severe Gluten and Dairy intolerance. Sinu decided to make a brand of cookies, that while focused on being Gluten and Dairy free, were primarily focused on flavour. The packaging was also carefully designed to translate a feeling of luxury and familiarity.

The name Yummy Chumz, is based on the concept of the business being people’s ‘sweet pals’, reflecting the aim of the brand; to listen to people and to be a friend… to serve with love and a smile.